Turn your big data into actionable insights for smarter decisions, higher conversions, and a better return on your investments. HP Hub Platform lets you create real-time, personalized customer experiences through deep behavioral analytics.
Combine CRM, purchase history, web data, and call logs to get a holistic view of the customer through an intuitive dashboard.
Intelligently identify key customer segments and attributes in real time against specific KPIs with advanced analytics.
Get superior analysis and insights on a massive scale, combining any data source, structured or structured, in real time and in a secure environment.
Turn disparate data from different channels into a single view of the customer, mapping relationships between channels to understand their influence on the customer journey.
Instantly adapt positioning and messaging to resonate with specific segments, and increase conversions by automatically creating multichannel experiences using similar content.
Apply advanced algorithms, specifically geared towards digital marketing problems, to optimize your channel strategy so you create the best customer journey for selected KPIs.
Get deep insight into customer attributes and behaviors to drive conversions.
Get the exact answers you need to improve performance against your KPIs.
Analyze any data, structured or unstructured, to produce insights in real time, without relying on IT staff or data scientists.
Retrieve and use information from documents received via mail, fax, email, Internet, and mobile devices.
Leverage the benefits of automation across all workflows and all information types.
Go from data to decisions in minutes.
Take content management to the next level.